He said it was pertinent for them to find out from women's groups in rural areas what their hopes and aspirations were, and to also learn from the latter.
"Do not dismiss the wealth of knowledge that women in rural areas have in the areas of sustainable farming, craft making, culture and other skills and experiences that have been passed down to them for generations.
"In fact, some of the traditional economic activities carried out by rural women can be adapted to suit the way we do things in urban areas, especially at a time when there is persistent push for the world to be more sustainable in the way we use our natural resources," he said in his address at the Sabah Women Entrepreneurs & Professionals Association (Swepa) Installation Banquet 2011 held at Magellan Sutera Hotel, here, Friday.
The text of his speech was read by Deputy Chief Minister cum Minister of Resource Development & Information Technology, Datuk Dr Yee Moh Chai.
Musa also encouraged Swepa and other women's organisations to introduce new outreach programmes, consistent with changing times.
"With the feedback you have received over the years, I am sure you are able to design programmes that benefit a wider circle of women."
The CM said the State Government continues to enjoy a close working relationship with Swepa members.
"I will not hesitate to describe them as dynamic women," he remarked.
On Swepa's vision of having more women in leadership roles, especially in spurring the economy, Musa noted that this was in line with the State's target of seeing 30 per cent women's participation in the decision-making process, and an increase in the number of capable leaders who can occupy positions at the highest management level in public-listed companies.
At this juncture, he encouraged women keen to take on leadership roles to learn from experienced members in Swepa.
"There are a number of highly qualified women who have served both the public and private sectors. I am sure they are more than willing to share their knowledge and experiences with the younger generation.
Learn from these women, who have been through challenges in their respective fields and emerged stronger after overcoming obstacles."
Businesswoman Hanaa Wong Abdullah was duly installed as the ninth President of Swepa by outgoing President Datuk Adeline Leong.
It was witnessed by Founder President Datuk Nancy Ho and Past Presidents like Fatimah Yassin, Doris Lim and Dolly Jimayol.
Hanaa described her predecessor Adeline as a mentor who showed her the ropes of how to lead a team and get the members to function effectively.
She said Swepa's tagline of "Women Helping Women" was first coined by Adeline. "In the next two years, we are going to focus on this together with our vision of putting women in the economic forefront of the State and Nation."
Towards this end, prompted by the success of the Wellness Conference 2011, the new executive committee will organise the Wellness Conference 2 in 2013 for the benefit of the community.
Hanaa said Swepa was in discussion with Global Warisan Sdn Bhd's CEO, Dash Dakshinamoorthy, on Global Entrepreneurship Week (GEW) towards reaching out to more rural women to enhance entrepreneurship development.
She also pledged to continue working with the Sabah Women's Advisory Council (MPWS) and its implementing agency, Sabah Women's Affairs Department (Jhewa) in their programmes to boost the socio-economic status of women in Sabah. "Again it's women helping women," she said.
At the Haute Couture Extravaganza, the latest collections of Malaysia's veteran fashion designer and fashion choreographer, Albert King, and Sabah's very own batik fashion designer, Ashniza Saidun, captivated the 820-strong audience. Other entertainers were stand-up comedian Douglas Lim and musical duo Roger Wang, a solo acoustic guitarist, and Angelina Perete, a songwriter, composer and vocalist.